Promotion

PROMOTION: Promotion of the town centre and its businesses

To develop, build awareness and promote, locally and regionally, the identity of Northampton town centre and the strengths of its different business sectors, retail and health and beauty, culture and leisure and professional services.

The BID has supported the following activities that have all brought thousands of visitors into the town.

  • Northampton in Bloom
  • Northampton Music Festival
  • Summer outdoor events programme
  • Shop Local campaigns including Independents Day events to support local retailers
  • Christmas campaigns and the Golden Ticket prize draws
  • Christmas trees and Christmas lights

In 2019 we are supporting a shoe heritage programme of events

Shoe Plants                           
We are delighted to be supporting the exciting and award-winning Shoe Plant project again in 2019. Seek out the displays, organised by St Giles Terrace in Bloom, in shop windows across the town centre.

Street Circus, Saturday 7 September
The street circus, is back by popular demand, thanks to Northampton Town Centre BID. Come and see some of the UK’s very best street entertainment acts, including stilt walkers, dancers, contortionists and comedians who regularly perform at Glastonbury Festival, Edinburgh Festival, Covent Garden and major events and festivals around the world. Performances will start at 11am and run until 4pm.

Northampton Town Centre BID Memories project - end of August to mid September
The new Northampton Memories project is all about celebrating our town centre and its unique heritage.Keep a look out for businesses displaying old photos and memories in their shop windows during August and September or get involved by sharing any old photos you have of the town on Facebook or Twitter, using the hashtag #CelebrateNorthampton.

 

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